Charles Hansen III CEO
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As President and CEO, Hansen is responsible for day-to-day operations and leading the strategic direction of HydroGenetics, Inc.
Prior to joining HydroGenetics, Mr. Hansen was President and Director of Medirect Latino, the first national provider of diabetic testing supplies to the Medicare eligible Hispanic. Hansen was the driving force behind the marketing and brand development of this durable medical equipment provider having positive impact in the health and well being of this underserved Community on a National level. Over the past 25 years Hansen honed the skills needed for high level revenue building strategies and tactics by rising through the ranks of leading broadcast media companies representing ABC, NBC and CBS affiliates throughout the US. In 1998 Hansen was hired as a part of the management team that launched the PAX TV Network and was promoted to VP General Manager of WPXP-TV, the PAX flagship station. Hansen has demonstrated an ability to overcome complex business challenges and make high-stake decisions using experienced-backed judgment. While in the United States Marine Corps Mr. Hansen attended the United States Armed Forces Institute. |
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